Smart and Sexy Lingerie and Women Voters USA Partner to Use Panty Power to Get Women to the Polls in 2020

Co-branded undies will feature empowerment slogans dedicated to women using their voice.

NEW YORK– Marking the 100th anniversary of the passing of the 19th Amendment, 2020 sym-bolizes a moment in history that can’t go unnoticed as it is the year Amendment XIX passed, prohibiting the states and the federal government from denying the right to vote to citizens of the United States based on sex.

To continue to highlight and encourage women to use their voices, Smart&Sexy Lingerie has partnered with Women Voters USA to design a co-branded collection of panties created to em-power women to get to the polls in 2020. The newly created collection includes panties with the slogans; ‘Your Vote Is Your Voice’ and ‘Grab Your Future by The Ballots’ ($5) and are available on

“2020 marks the 100-year anniversary of women’s suffrage. Our vote is our voice, and the panties we’ve designed are a fun way to celebrate that,” says Ariela, Smart&Sexy CEO & Founder.

A portion of the proceeds will benefit Women Voters USA nonpartisan nonprofit dedicated to encouraging conversations on issues that are important to women, mobilize voter registration, and inspire women to be architects of change ahead of the general election on Tuesday, No-vember 3, 2020.

In addition to the panty partnership, Smart & Sexy Lingerie will join Women Voters USA as co-host of “Coffee & Conversations” meetups across the country where women from all walks of life will gather to discuss the issues that are important to them regardless of their political affilia-tion.

ABOUT SMART & SEXY® Smart & Sexy is the in-house lingerie brand for Ariela & Associates International. Smart & Sexy designs swimwear and intimates with everyday comfort features so that every woman can look and feel their best every day.

For more information on purchasing these items and more, please visit the Smart & Sexy web-site,